Tuesday, September 8, 2015

Vazquez J. Efrain

This ad was created by a famous fast food restaurant to advertise one of their items on the menu, and even though it is a franchise known as a family friendly restaurant this ad seems a little too sexually suggestive. I am not surprised by a strong sexually suggestive ad, however I was surprised to see it with the logo of the Burger King restaurant. The main concept of the ad is to emulate a woman opening her mouth during oral sex and it clearly takes your mind to visualize this situation. The ad also pretends to state that a long sandwich is what the customer desires with statements as, “Fill your desire for something long”. As I mentioned before, I was not surprised by a strong sexually suggestive ad but I would think this specific one appeared in a magazine directed to the male audience such as Play Boy, Squire, Maxim, etc. I do not remember walking up to a Burger King restaurant and see a poster of this ad on the wall. Also I think that a restaurant that has mainly been known as a family friendly environment should not attempt to have these type of advertisements. This ad seems to be about an item on a menu but is more a sexually suggestive ad, at least to me. 

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