Marxism is, primarily, a study in the dynamics of power
structures, and those who operate in and around them.
Of course, outside of the
context of this class it’s a lot more philosophical, and a lot more communist in
a way only Russia in the late 19th century could be. But, within the
scope of media analysis, “Marxism as a social theory” hits the nail on the head.
Marxism as we understand it through the lens of critical
media consumption, has a lot more to do with the social roles that people
naturally assume and how, as we grow and change and enter and exit different spheres,
we assume different ideologies and behaviors. The economic component inherent
in Marxism is largely absent within this framework, but to say it is nonexistent
does a disservice to the power of money in guiding the undercurrents of human
interaction. A good example is the in-class viewing of Friends in which Rachel’s mother, Sandra, expresses her displeasure
with her marriage (one of convenience), and how she’s proud of her daughter’s
desire to work and gain independence. Money is power, and if Marxism is a
treatise on the ebbs and flows of power, then money is a given. But, since this
isn’t late 19th century Russia, it has less of a communist aftertaste.
To anyone not in this class looking to critique media
through a Marxist lens I would say “why?” but also “be prepared for a rather
depressing lesson on social hierarchy, and just where you fall within it.”
I’m not saying it’s a bad idea to consume media critically,
but if it’s done with a Marxist flare, it’s going to be upsetting how many bourgeois
values you’ll find there, and how constant the presentation of upper class
ideology is. That sounds like a conspiracy theory, but the simple truth is rich
white guys own the majority of media conglomerates within the United States, so
of course their values and personal agendas are going to guide programming.
There’s a reason that, historically and currently, most media protagonists are conventionally attractive straight
white people living in beautiful apartments and hanging out with other
conventionally attractive straight white people, and that reason isn’t because
most of America is like the cast of Friends. The simple truth is, Marxism
reveals just who is deemed a “winner” within our system, and because that
definition is so narrow, chances are you are not one.
So my advice would be “Don’t do it, because you won’t like
it, and you’re totally going to ruin Friends for yourself. Don’t ruin Friends
for yourself.”
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