Tuesday, December 8, 2015

Blog Post 7- Question 3- Tiffany Holts

3. Do you think people today use the mass media differently compared with how people used media 10 or 20 years ago?

I definitely believe the media was used differently 20 years ago compared to today. For example, newspapers were the main source of information since technology was not at the level it is today. The book discusses the importance of historical information when it comes to content analysis. It is important to know what was going on at the time that something was written/created. The media today breaks boundaries that were not as edgy in the past. The media is now about advertising and self-promotion, along with filling the desires of people needing entertainment. The invention of Netflix itself is a major milestone for the media. People are able to pick what they want to watch, when they want with no commercials. The TV shows in the nineties were more family based and less racy. The variety of genres that are available to everyone is remarkable and there is so much to analyze. There are also a variety of social media platforms that were not around 20 years ago such as Facebook. Facebook has become an instrumental platform used to promote and advertise people themselves and products/services. The desires and gratifications that are expected are different now as well due to the increase of technological advancements. 20 years ago, the instant ability to post how you're feeling or upload a new blog was not available. There were computers, but they did not function as efficiently as they do now. The media is continuously changing because of how many new inventions there are. I am curious to see how someone would answer this question 20 years from now.

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